Google is currently addressing the needs of the increasing population of mobile device users. Through these devices, Google is able to locate the user more accurately, and in introducing Pigeon, the company aimed to improve distance and ranking parameters by narrowing the search results radius. Google’s attempt to provide a more optimized experience to mobile users, therefore, calls for focused localization strategies. But according to an SEO company in Charlotte, localization must not be taken narrowly. Effective SEO still involves a combination of strategies. It would be interesting to learn that although the launching of Pigeon update did result in losses for some businesses, others claimed to have not been affected. Greg Glifford of Search Engine Journal noted that such companies faithfully adhered to Google best practices.
http://charlottelocalmarketing.com/charlotte-seo-company-uncovers-the-key-to-surviving-google-updates/
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